Content marketing snapshot survey: professional services firms
Our latest survey reveals that creating really engaging content is seen as the biggest challenge for firms.
Our report provides a snapshot of the state of content marketing among UK professional services firms, based on a quick survey of marketing professionals within the sector carried out in September 2016.
The findings reveal that creating content that really engages target audiences is seen as the biggest challenge for firms. So it's no surprise that creating more engaging content is the top priority for the next 12 months, along with creating more visual content and repurposing content more effectively.
Download the full report for more insights into the current state of content marketing and to benchmark your firm against others.